Optima Implementing CRM Suite for Jackson Investment Group

Added: (Fri Mar 29 2002)

Pressbox (Press Release) - March 29, 2002 For Immediate Release

Jackson Investment Group to Implement Optima Technologies’ Complete CRM Solution

Atlanta, GA – Optima Technologies, Inc., a leading customer relationship management (CRM) software solutions provider, announced it has been selected by Jackson Investment Group to implement the ExSellence™ solution for all majority-owned subsidiaries. The Jackson Investment Group subsidiaries include Surgical Information Systems, LocumTenens.com, Vino Importers (Vino.com), NextStart Capital and NextStart.com. The ExSellence CRM solution encompasses customer service and help desk; time tracking and project management; contact and opportunity management; expense reporting; human resource skills tracking, recruiting and performance evaluators; decision support, reporting and information auditing; and comprehensive security and information flow.

“Optima’s CRM solution has the flexibility our company needs to mange its diverse customer base while building strong relationships with all of our valuable business connections,” said Richard L. Jackson, CEO and president of Jackson Investment Group. “The addition of Optima’s ExSellence will be a valuable tool to help us manage our growing customer base, and will help our company function more efficiently across sales, marketing, customer care and development, and help desk functions.”

Stated Herzl L. Hyton, Optima’s Chairman: “Our relationship with Jackson Investment Group and their subsidiaries exemplifies an ideal partnership for us. It has been a pleasure to work together to identify the perfect solution for their immediate CRM application needs.”

About Optima Technologies:

Optima Technologies, Inc. (www.optima-tech.com) has established its leadership by providing business software solutions to a wide range of clients within and outside the USA. Through Optimation™, its advanced component-based framework, Optima develops highly configurable systems more quickly using fewer resources than with traditional technologies. Using Optimation, Optima has created ExSellence™, a feature-rich customer relationship management system; Opti-InSight™, a business intelligence and decision support system; and a number of industry-specific solutions in the healthcare, manufacturing, professional staffing, information technology and financial markets. Optima is headquartered in Atlanta, GA, USA.

About Jackson Investment Group Subsidiaries:

Surgical Information Systems (www.ORsoftware.com) provides the only perioperative system that provides clinicians and administrators ALL the clinical and financial data relative to every surgical case. The Microsoft Windows- or Unix-based operating system has an open architecture that is tied into an Oracle database. The system includes modules for case and staff scheduling, materials management, flexible charging, PAT, pre-op, intra-op, anesthesia and PACU documentation, and Surgeon’s Notes – enabling healthcare professionals to provide the highest quality care at the lowest possible cost. Surgical Information Systems makes it possible for healthcare facilities to operate more profitably, quantify performance and focus on patient care rather than data collection.

LocumTenens.com (www.locumtenens.com) was founded in 1995 as a temporary-physician recruiting agency. The company has grown by reputation and technology to become the only locum tenens, full-service, physician recruiting agency offering a free Internet job board. In addition, LocumTenens.com offers a large array of "unbundled" services: anonymous communication, travel assistance, relocation services, CV Builder and numerous links to relevant sites such as state medical boards and licensing offices.

NextStart Capital (www.nextstartcapital.com) provides seed funding for early-stage, technology related businesses as well as assisting businesses throughout the business life cycle attract and retain the equity funding necessary to grow their business.

NextStart.com (www.nextstart.com) is a web development company specializing in creating unique, internet-based applications. NextStart.com enables companies to go beyond online marketing to providing real solutions for their customers online – making business more efficient and building customer loyalty.

Vino Importers (www.vino.com) is an importer and marketer of premium international wines. Vino's mission is to improve access for international wineries seeking to increase their presence in the U.S. market.

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