612 Ivy League, India’s foremost brand focusing on preteen kids will be showcasing their Spring/Summ

Added: (Mon Jan 16 2012)

Pressbox (Press Release) - India Kids Fashion Week is a signature affair to position India on the map of fashion industry for "Kids". It is a foremost initiative to give India's upcoming and highly potential fashion fraternity for kids a platform to showcase their talent and make a mark in the international fashion industry. IKFW aims to fill the void in the industry by scouting and getting all the possible resources together to create a win-win situation for everyone associated. It introduces a new economy, since this unexplored market will be worth more than Rs. 85,000 crores by 2014. It will be a 360 degree event for the kids industry, where brands and designers will have an opportunity to establish a presence and reach the untapped audience by displaying Apparels, Shoes, Toys, Accessories and a lot more.
612 Ivy League’s S/S 12 collection is a riot of color ranging from pastel pinks, blues & yellows to flaming orange, green and reds. Fabrics are 100% cotton checks, stripes, prints, tussars, poplin denim and single jerseys. The boys range is a mix of Jamaicans, knee shorts, jeans, cargos, shirts, t-shirt, combination Ts and sandos. Themes and stories followed in the boys range are Soccer Champs, Music is my Life, Dream Big and Classic Twist. The Girls range is a mix of summer dresses, smart tunics, trendy jumpsuits, slogan Tshirts, peasant tops, harem pants, colored twill capris and pants, skirts, shorts & jeans. Girls themes are Pretty in Polkas, Girls can change the World, Flower Power & Daddy’s Princess.


For more information about Kids clothing retailers and kids wear shop, please visit Childrens Wear Shop