Previous
New Online Tool Released for Predicting Award Winning Films
Added: (Sat Aug 25 2007)
Infinity Films of Williamsburg, Virginia, USA, has just released a new, interactive, online, film marketing campagn, decision-making tool for filmmakers. This unprecedented web-based software utility is called the Campaign Investment Risk Assessment (CIRA) Film Scoring Tool. [Note: The CIRA Scoring Tool is neither authorized nor endorsed by the Academy of Motion Picture Arts and Sciences.]
What is CIRA?
Answer: CIRA is a logical, marketing campaign decision-making tool for movie producers in determining the Oscar winning potential of a film nominated for Best Picture, Best Director, and/or Best Screenplay at the Academy Awards.
How does CIRA work?
Answer: Through application of criteria based upon decades of Academy Award winning trends/data analysis, the CIRA Film Scoring Tool automatically calculates and predicts the Oscar winning potential (Excellent, High, Moderate, or Low) of a film that receives a nomination by the Academy of Motion Picture Arts and Sciences for Best Picture, Best Director, and Best Screenplay of the Year.
Who will use CIRA?
Answer: Through use of the CIRA film scoring technique, Hollywood movie producers can equip themselves with a reasonable, logic-based estimate of the Oscar winning potential for each film nominated to compete in these categories at the Academy Awards. In addition, independent filmmakers can use CIRA to help better posture their films to be as competitive as possible at film festivals by evaluating their own film against the award winning trends and criteria contained in this new online utility.
Why is the CIRA Film Score important to movie producers?
Answer: The Oscar winning potential of a motion picture nominated for an Academy Award for Best Picture can be helpful to the film's producer in making an informed decision concerning the movie's marketing campaign strategy that is aimed at securing as many votes as possible among the Academy's voting membership.
Will CIRA be made available to the general public?
Answer: Yes, the author of the CIRA Film Score (Adrian Robbe, Business Manager for Infinity Films of Williamsburg, Virginia, USA) has arranged for CIRA to be made available for free use to the general public at the CIRA Film Scoring Tool Website located at http://adrian.robbe.googlepages.com .
What exectations exist for CIRA in the near future?
Answer: Infinity Films is expecting huge numbers of Academy Award enthusiasts to swarm to their CIRA website after nominations for the 2008 Oscars are announced on Tuesday, January 22, 2008, at 5:30 a.m. PST (13:30 UTC) at the Samuel Goldwyn Theater in Beverly Hills, California, USA. Traffic to their website is expected to steadily increase as the date closes in for the 80th Academy Awards ceremony, honoring the best in film for 2007, which is scheduled for Sunday, February 24, 2008, at the Kodak Theatre in Hollywood, California.
How can I find out more details about the CIRA Film Score?
Answer: The extensive research/data analysis upon which the Campaign Investment Risk Assessment (CIRA) Film Score is built upon (to include all observed Academy Award winning trends) is described in the book "AND THE OSCAR GOES TO..." (How does a filmmaker become an Academy Award?) by Adrian Robbe, ISBN 1847284876. This book title is available for purchase through Amazon (www.amazon.com), Barnes and Noble (www.BarnesandNoble.com), as well as WHSmith (http://www.whsmith.co.uk) on-line booksellers. [Note: This book title is neither authorized nor endorsed by the Academy of Motion Picture Arts and Sciences.]