Baby-Boom Superwomen Across America Redefine Retirement
Added: (Mon Jul 17 2006)
Pressbox (Press Release) -
FOR IMMEDIATE RELEASE
CONTACT: Elaine Krackau, elaine@prbythebook.com or (512) 733-5145
Baby-Boom Superwomen Across America Redefine Retirement
(ATLANTA) With 60 as the new 40, 3.4 million baby boomers are beginning the countdown to retirement. Approximately four million baby-boom superwomen born between 1946-1950 are poised for retirement with their boom-generation husbands. In her new book, Retired with Husband: Superwoman’s New Challenge (VanderWyk & Burnham, September 2006), Mary Louise Floyd, a retired educator, says that superwomen are the force that will lead the nation’s largest generation into a redefinition of retirement, set the pace for future generations and add a new chapter to human history.
- Baby boomers represent almost 27% of the U.S. population (MetLife Mature Market Institute Analysis, Population Projections Program, U.S. Census Bureau, 2000)
- Kenneth Manton, a Duke University demographer, estimates younger boomers will stay active for 16 years after age 65. That compares to nine years when the Social Security system began in 1935.
- George Bush, Cher, Bill Clinton, Dolly Parton, Donald Trump, Sylvester Stallone, Diane Keaton, Suzanne Somers, Reggie Jackson and Jimmy Buffet are all turning 60 in 2006 – part of the first wave of the 78-million strong baby boomers to enter their senior years (Associated Press)
Using corporate restructuring strategy right out of the workplace boomers are retiring from, Floyd provides a vision statement, goals and objectives for making lifestyle changes that lead boomer couples to an unprecedented second adulthood.
One challenge current retirees face is the first-wave of boomers being labeled the me-generation. Guided by Superwoman’s blueprint and her generation’s core values that embrace change and accept accountability, these couples in “partnership marriages” will re-label their me-generation to re-generation.
Floyd can discuss:
• What is a baby-boom superwoman?
• The ‘Gray Divorce’ phenomenon
• The challenges superwomen face with their retired husbands, and the strategies to overcome them
• Steps to establishing long-term goals, and how to achieve them
• Her own experiences as a baby-boom superwoman
About The Author
Mary Louise Floyd is a retired educator (MAT and EdS degrees), member of Smithsonian National Faculty, civically active, empty-nested mother, living with retired corporate-attorney husband in Atlanta, GA.
To schedule an interview, please contact Elaine Krackau, PR by the Book, (512) 733-5145, and elaine@prbythebook.com. This release is downloadable from www.retiredwithhusband-pr.com.
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