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Harvest Digital grows search department with two new appointments
Added: (Fri Oct 28 2005)
Harvest Digital grows search department with two new appointments
Mumtaz Khamker joins from dgm as Search Manager
Lisa Higginson recruited as a Search Analyst
London 28 October, 2005 Online marketing agency Harvest Digital has appointed a new Search Manager. Mumtaz Khamker brings four years of specific search marketing experience having worked in online marketing for a total of eight years. She will oversee the account management of Harvest Digital’s key search engine marketing accounts, including Zopa, Shelter, Norwich Union and CMC, managing the team of search analysts and reporting to Creative Partner, Mike Teasdale.
Mumtaz joins from dgm where she managed PPC, SEO and affiliate programmes for clients including ntl, First Choice, Easyjet, Tiscali and Telewest. Before that she was a Senior Account Manager at WebOptimiser overseeing natural search campaigns for Vodafone, Ford and Citibank. She has also worked at Sainsbury’s Online, Grey Interactive, Egg Interactive and Wheel. Mumtaz has a degree in English, Media and Film and studied marketing at Martran College.
Also joining this week is Lisa Higginson as a Search Analyst to execute the daily activity on PPC and SEO campaigns at Harvest Digital. Leaving the role of marketing assistant at the House Price Directory, where she implemented SEO, PPC and partner marketing campaigns, she brings experience of online and offline advertising, email marketing and web development. Lisa has a degree in English and gained the CIM diploma in marketing at London School of Marketing.
Commenting on the appointments Mike Teasdale, Creative Partner at Harvest Digital explains,
“As a full-service agency, almost every client brief we see includes search marketing – our aim is to provide as good a service in search marketing as a client might expect from a specialist search company, with the added insight of being able to compare effectiveness across other online media channels.”
‘Both Mumtaz and Lisa combine good experience of search with really solid knowledge of marketing in general, and this fits with our attitude that search is one of the basic building blocks of any online marketing strategy.”
Harvest Digital is a full-service online marketing agency which aims to understand consumer behaviour online and utilize the most appropriate media to reach the target audience for each brand. As well as media, search engine marketing and creative services the agency offers cross platform development and media including mobile and interactive TV.
About Harvest Digital
Harvest Digital was formed in 2001 as a full-service online marketing agency specialising in data-driven, commercially modelled customer acquisition and retention programmes. The company is privately owned by staff, and the three agency principles, Mike Teasdale, William Corke and Emma Wilson, have backgrounds in Online marketing, Direct marketing, Media, Advertising and Sales Promotion.
Based in Soho, Harvest’s clients include Norwich Union Direct, Auto Trader, 3M UK, Zopa, Shelter, uSwitch and CMC Markets.
www.harvestdigital.com
For further information please contact:
Joanna Burton
PR Manager
Harvest Digital
e: joanna@harvestdigital.com
t: 020 7479 7500
Mike Teasdale
Creative Partner
Harvest Digital
e: Mike@harvestdigital.com