AT LAST - AN INTERNET MARKETING GUIDE IN PLAIN ENGLISH
Added: (Fri Jun 20 2003)
Pressbox (Press Release) -
Have you ever been horrified and intimidated at the convoluted, jargon-reliant information about Internet marketing available on the Net?
Often it results in many companies becoming confused and therefore reluctant to put into practice what would be a valuable and simple business resource when understood and applied correctly.
Market Research consultant for Intelab, Gordon Goodfellow, who is also an English literature graduate, decided it was time for a change. Part of this desire to make Internet marketing more accessible may be due to his past experience as a teacher.
"I was sick of all the gobbledegook that surrounds the Internet, even today," he explains.
"Marketing on the Net isn't rocket science and should not be presented as such. Everyone should have access to it. That's the beauty of it."
Having spent four years researching and assessing the best way of getting an effective message across on the Internet, he began to design a basic introduction to Internet marketing. The result of this hard work is Applied Web Marketing. AWM is a comprehensive beginner’s guide to marketing on the Internet, covering everything from domain names to e-commerce and merchant accounts, and written in plain English.
The guide also has useful links to many resources, and to the submission pages of the major search engines and directories, making it a perfect site to begin your journey into the Internet.
The reaction to this new venture has been swift and positive. In the few months Applied Web Marketing has been available online, many influential names have given their approval and thanks. Both the Department of Trade and Industry (DTI), and Goodfellow's local MP have been in contact. Stephen Timms MP, Minister for E-Commerce and Competitiveness wrote, "it looks like a very useful resource...I wish you well with this very interesting and relevant offering."
Applied Web Marketing is free to access at www.AppliedWebMarketing.com, and can also be downloaded as a free ebook.
Tel: 0208 4210485/ Fax: 0208 4288280
E-mail - gordon@AppliedWebMarketing.com