The London Hotel Experts site launch - giving the inside info on London Hotels
Added: (Sat Apr 24 2010)
Pressbox (Press Release) -
The site www.theLondonHotelExperts.com is authored directly by the London destination team of lastminute.com’s hotel department, giving their hotel partners a direct channel of communication & a portal of mutual publicity.
The so-called London Hotel experts have been reporting on the events around the hotels, in addition to news of refurbishments, and simply highlighting the specific unique selling points of the hotels. The niche blog is current, informative, written in its parents quirky and subversive style, and is entertaining in a way that reaches beyond the London hotel industry.
The London Hotel Experts blog already boasts a legion of followers across facebook, twitter, and also this can be seen on the actual blog with frequent comments on every daily post.
The site recently broke the news that the May Fair hotel had been awarded the prestigious accolade of entering the Cool Brands 2010/2011 list of Cool Brands, and to reward the initial loyal fan base provide a competition prize every Friday, which so far has comprised of two night stays across Europe.
Martin Kleinman, head writer of the blog, and London hotel account manager is “delighted to connect directly with our London hotel partners and we are always keen to initiate and integrate with our partners as closely as possible”.
The London destination management team have taken the direct approach with their London hotels maybe a step beyond the usual, on June 1st the team are in planning to run past every central London hotel partner in one run covering over 40 miles. Clearly in this competitive industry ‘the London Hotel Experts’ are finding great success in innovative and fresh approaches to gain valuable relationships between themselves and their hotel partners.
For more info: www.theLondonHotelExperts.com