‘Reglaze’- The best kept secret in Optics

Added: (Thu Feb 28 2008)

Pressbox (Press Release) - ‘Reglaze’- The best kept secret in Optics

I have worked as a practicing Optician for many years on the High Street, in a very busy practice. I tested the eyes of and sold glasses to, many thousands of people.

Most of the patients assumed that when they had a change in their prescription they had to change their frame too? This is a fact that we always endorsed and always encouraged!

We were always careful to avoid the word ‘reglaze’. Why? Because when a patient reglazed their glasses we would loose the sale of frame, and that just wouldn’t do!

There is a lot of money to be made in Optics, as much on the frames as on the lenses. A reglaze was always offered as the last resort, to ‘keep’ the patient. To stop them leaving without a purchase.

But in many cases the frame in question may be only a year old or so, and in perfect condition!

So ciliaryblue are trying to change the way the public shop for glasses. The most important part of any Optical appliance will always be the lenses. We specialise in this particular aspect, offering a massive range of lens types, styles, coatings and tints so we can cater for almost any requirement.

All our products are supplied by UK manufacturers, we make sure they meet all our professional standards and are of the highest quality. In fact our main supplier is the same as one of the ones I used in the High Street practice.

Ciliaryblue want to get the ‘reglaze’ message across and make this the worst kept secret in Optics.