Healthy For Men goes digital!
Added: (Mon Jul 23 2007)
Pressbox (Press Release) -
Healthy For Men goes Digital!
River Publishing is delighted to announce their second major digital launch. Healthyformen.com will follow the successful launch Honda�s customer magazine, Dream, into an online format.
Going live last week Healthyformen.com takes advantage of the digital boom and incorporates a blend of the existing magazine content in tandem with videos, animation, audio and user generated content to provide readers a truly immersive and engaging fitness resource.
The site will carry both supplier and 3rd party advertising and will allow video and flash animation in ad copy. This opportunity offers far greater scope then traditional print magazines as we are able to give 360� views of your products or add animations to further capture the reader�s imagination and attention. Promotional opportunities are huge on this project and can be in the form of either a full page interactive advertisement or competition and offer flashes. Readers can be directed straight to your website increasing your hit rate and data capture from consumers will also be available. An added benefit with Healthyformen.com is its bi-monthly frequency, any promotion or advert will be accessible for 2 months which is considerably longer then other online competitors further increasing the potential response.
Healthy for Men magazine is sold exclusively in GNC and Holland and Barrett stores and the digital version will be partly distributed via their respective websites and email databases.
Healthyformen.com has registered with ABC ELECTRONIC, committing to have its traffic figures independently verified to industry-agreed standards, as set by JICWEBS*.
For River Publishing
Contact:
Ed Burgass Sue Kelly
River Publishing River Publishing
Tel: 0207 413 9337 Tel: 0207 413 9423
Email: eburgass@riverltd.co.uk Email:skelly@riverltd.co.uk
http://www.healthyformen.com http://www.healthyformen.com