Dots Away! Placebrand launches DentalDots onto the UK Market

Added: (Tue Apr 22 2003)

Pressbox (Press Release) - Placebrand, the importer of innovative ideas from around the world has been appointed International Distributor by DentalDots of California, USA, for its disposable Fingertip tooth-brushing products.

DentalDots, The Disposable Fingertip™ Toothbrush, is a brand new and convenient innovation in oral care. Designed to clean teeth and freshen breath anytime and anywhere, they are ideal for people “on the go”, in situations where they do not have access to a normal toothbrush, especially as water is not required for their use.

They are perfect for use at work, at school, on trips, outdoors, after the gym, or when dining out.

To use DentalDots, simply remove one of the 1p coin sized Dots from its foil pack, stick it to your fingertip, brush your teeth, and throw the Dot away.

“For years, dentists have promoted the benefits of brushing three times a day. Most people only do it once or twice,” explains John Stoltzfus, Chief executive and brother of the inventor of DentalDots. “With Dental Dots, it’s easy to brush anytime, anywhere, and get that all-important third brushing.”

Jenny Rick, Joint Managing Director of Placebrand who discovered DentalDots on a business trip to the USA believes the product has great potential. “We originally targeted the obvious distribution channels such as dental practices, chemists, supermarkets and newsagents. However, our market research studies have indicated a much wider demand from the public whose expectations were to also find them in Airports, Railway Stations, Motorway Service Areas, Restaurants, Sandwich Bars, Coffee Shops, Health Clubs and even Vending Machines.”

Dental Dots are available in Fresh Mint Flavour and come in compact packs of 6, small enough to fit into a wallet or breast pocket.

Priced to retail at around £2 per pack, they are a truly portable, convenient, easy to use, effective and great tasting solution to achieving clean teeth and fresh breath whilst on the move.