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Cover Direct Insurance appoints WebObjective
Added: (Tue Sep 20 2005)
“Front page visibility within the organic results is critical”- says Cover Direct
Cover Direct Insurance, a leading insurance broker, has appointed WebObjective to undertake a Search Engine positioning programme to place their website on the first page of the Search Engine organic results.
WebObjective’s unique ‘Intelligent Positioning’ system, developed in-house over a two year period, uses sophisticated technology to identify how to move a website to the first page of Search Engine results and keep it there.
Phil Hendey, CEO of WebObjective, comments: “We are delighted to be working with Cover Direct. Another great company has chosen WebObjective to help them position themselves to maximise visibility to potential customers and ultimately boost sales.”
Andrew Lee, chief executive of OutRight, Cover Direct’s parent company, says: “This is not just another web optimisation company, WebObjective will be instrumental in our sales and marketing strategy moving forward. We are looking for results within weeks – front page visibility within the organic Search Engine results is critical for us - and WebObjective have proved they can deliver.”
Cover Direct offers great value car, van, home and travel insurance, without the hassle of shopping around insurance providers - they search their panel of insurers to give an instant quotation, and you can buy on-line. For further details visit www.coverdirect.co.uk
WebObjective is already working with major brands such as the Dixons Stores Group, Experian and CharcolOnline. For further details visit www.webobjective.com
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About Cover Direct
Cover Direct Insurance Services is a trading name of The OutRight Company UK Limited, a member of BIBA and authorised and regulated by The Financial Services Authority. For further details visit www.coverdirect.co.uk
About WebObjective
WebObjective helps businesses make the most of their web site through sophisticated and proven web site optimisation, web site accessibility, web site usability and web site search engine positioning. The company now operates from offices in the UK and Australia and is working with some of the biggest telecommunications and web businesses in the world.
For further details visit www.webobjective.com
Contacts
Jim Buchanan
jbuchanan@webobjective.com
07725 257194
Phil Hendey
phendey@webobjective.com