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asos.com Unveils its New Summer Luxe Collection

Added: (Sat May 24 2008)

Pressbox (Press Release) -


London, May 2008: asos.com
unveils its new summer Luxe collection, which, this year is inspired by
Cleopatra and the Art Deco movement evoking an exotic mood.

Sumptuous
quilted decoration and embellishments are textured and patch-worked
together creating a fresh new look for the evening dress collection at
asos.com.
The collection comprises of 8 dresses in a beautiful array
of silk satins and silk chiffons. Silhouettes remain true to form with
floating empire dress shapes through to sexy low back shift shapes.


bandeau colour block dress


embellished scoop backdress

“The
Luxe by asos.com collection is ultra glamorous and, with that added
attention to detail, always gets a fantastic reaction from our
shoppers,” states Moriamo Oshodi, asos.com Womenswear Head of Buying.

A
block colour bandeau dress with scattered stud detailing appears in
zesty shades, whilst a delicate sheer butterfly cut dress in aqua and
purple is equally feminine and whimsical. The little black dress option
appears in layered silk chiffon with gold embroidered neckline,
enabling a dress for every summer occasion.

Price range: £65 - £110
http://www.asos.com/Luxelpwlp020508/Cat/pgehtml.aspx?cid=4866

About asos.com
asos.com
is the UK’s largest online fashion and beauty store, attracting over
one million visitors a week. With over 9,000 products available and 500
new lines added each week, asos.com is the
online shopping destination. Since launching in June 2000, asos.com has
won numerous awards including ‘Retail Week Online Retailer of the Year’
2007 & 2008, ‘Cosmopolitan Retailer of the Year 2008’ and ‘In Style
Best Online Shop 2008’ to name a few.

For more information, please contact:

Susie Young
asos.com
2nd floor
Greater London House
Hampstead Rd
London
NW1 7FD

020 7836 1284
press@asos.com
http://www.asos.com

accessories, beauty, chic, clothes, clothing, cool, e-tailer, fashion, womenswear, online shopping, style, own brand label

Submitted by:Susie Young
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