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Victoria Beckham Appointed Creative Design Executive for Range Rover

Added: (Thu Jul 08 2010)

Pressbox (Press Release) - The Orangery, Kensington Palace, London July 2010

Gerry McGovern, Land Rover and Range Rover Design Director, has appointed Victoria Beckham as his new Creative Design Executive. The announcement was made at the 40th birthday celebrations of the Range Rover brand, at The Orangery, Kensington Palace.

"Victoria Beckham is a talented British fashion designer and is extremely knowledgeable about great design and trends," said Gerry McGovern. "Victoria understands luxury products - she is a Range Rover fan and has been a Range Rover owner for many years. Her fashion business is now in its third year and her designs are loved by critics and bought by many of the most stylish women in the world. I believe this appointment adds a new dimension to my design team as we continue to design products to appeal to a wider audience."

Speaking at Range Rover's 40th anniversary celebrations, Victoria Beckham said: "This is a very exciting collaboration. The classic British heritage of Range Rover and the effortless style, quality and beauty is something I truly admire and also what I hope to achieve with my own brand. I am honoured to take on this role and be part of the creative team."

Gerry's design team will be collaborating with Victoria Beckham on future special edition Range Rover design projects, starting with a Special Edition Range Rover Evoque.

Tim Krieger

Marketing and Public Affairs Manager

Land Rover Australia

Phone: +61 2 9020 1505

Email: tkrieger@jaguarlandrover.com

James Scrimshaw

Public Affairs Department

Land Rover Australia

Phone: +61 2 9020 1773

Email: jscrimsh@landrover.com

Website: http://www.landrover.com/au/en/rr/

Submitted by:Tim Krieger
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