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New Book Offers Formula for "Blended Learning"

Added: (Thu Oct 16 2003)

Pressbox (Press Release) - (New York, NY) "Because it holds the promise of better, faster and cheaper employee training, the concept of 'blended learning' is fast becoming a hot item in major corporations worldwide," reports Frank Troha, author of the newly released book, "Bulletproof Blended Learning Design: Process, Principles and Tips" (1stBooks Publishing).

"By skillfully integrating the 'anywhere-anytime' convenience of online study with the personal impact of live, instructor-guided, face-to-face classroom learning, employees can be trained substantially better, faster and conceivably more cost-effectively than either online learning or classroom learning alone could," he adds.

But, how does one determine the optimal mix of online and classroom activities for a given course? That vitally important question -- shared by training directors, project managers, instructional designers and chief learning officers alike -- is concisely addressed by Troha's new book.

In it he presents his three-part model, consisting of a 12-step blended learning design process, 18 research findings used to guide decision making, and various insights concerning project management and quality control.

Troha's model is gaining support. Bob Little, editor and publisher of the Journal of the British Association for Open Learning, writes, "Anyone involved in developing blended learning materials should find Frank Troha's book of great value in providing an easy-to-follow formula for success."

Jerrold Kemp, well known American authority on instructional technology and professor emeritus San Jose State University, adds, "For instructional designers in need of an effective, efficient approach to blended learning design, 'Bulletproof Blended Learning Design' is a must read."

For more information about the book and its author, visit: www.1stBooks.com or www.franktroha.com.

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