EMERALD GROUP PUBLISHING LAUNCHES OWN ONLINE SHOP
Added: (Wed Aug 30 2006)
Pressbox (Press Release) -
… A new route for content delivery, a new route for success
http://shop.emeraldinsight.com
30 August 2006, UK. Emerald Group Publishing Limited is delighted to announce the launch of the Emerald Shop which offers an easy-to-use e-commerce platform for a range of Emerald’s non-subscription products. John Peters, Emerald CEO, comments, “The potential of the Emerald Shop to enable new audiences to access our content is immense. This is the start of something very exciting for Emerald. We are pursuing new distribution strategies to reach new audiences and working to make our management articles more easily available to individuals and corporate organisations. Further announcements will follow as we continue to investigate ways to make Emerald’s suite of over 40,000 articles available in different packages to reach new users in a way that suits them.” The Emerald Shop complements Emerald’s announcement in April 2006 that Special Issues would be available via print-on-demand from Amazon and other distribution partners such as Gardners and Bertrams.
Only the start
Initial products offered will be hard-copies of selected Special Issues which are normally only available as part of a journal volume or on an article pay-per-view basis, and PDFs of Emerald Management Briefings (article compilations on important topics). Titles include Knowledge Management in the Space Industry, Advanced Manufacturing Processes and An Introduction to Modern Leadership.
Bringing Emerald Content to a Wider Audience
While Emerald’s key products are subscription-based journals and databases, significant demand also exists for stand-alone products such as single issues and article collections. The shop responds to this demand and offers an opportunity for non-traditional customers to sample Emerald’s content in a familiar online shop environment. For a limited time all hard-copy Special Issues offered through the Emerald Shop will be available at an introductory rate of just £25 with free delivery (subject to availability).
Secure & Easy to Use
The shop incorporates tried-and-tested functionality and offers secure credit card transactions in an engaging and user-friendly environment. In addition to user friendly catalogue and shopping basket functions, further features include a best seller listing, reviews of products and a “people-who-bought-this-also-bought … ” service.
NOTES TO EDITORS:
About Emerald www.emeraldinsight.com
Emerald Group Publishing, Ltd. is the leading international publisher of academic and professional literature in the fields of management and library and information services. Consistently ranked at 98% in customer satisfaction surveys, Emerald was voted "Best Customer Support" by readers of The Charleston Advisor.
Emerald publishes over 150 peer-reviewed titles such as Management Decision, European Journal of Marketing, Journal of Documentation, Library Hi-Tech, Journal of Knowledge Management and The TQM Magazine. Emerald's flagship product, Emerald Management Xtra, is dedicated to the continued development of business schools and management departments worldwide
FOR FURTHER INFORMATION PLEASE CONTACT:
Gill Crawford, Emerald Group Publishing Limited, Tel: 01274 777700, email: gcrawford@emeraldinsight.com or
Catherine Dhanjal, TheAnswer Ltd, Tel: 01883 650434/0794 166 9925, Catherine.dhanjal@theansweruk.com
(Advertising/colour separation queries to Gill Crawford)
Ref: TA-337