DQ Global appoint new Marketing Manager
Added: (Thu May 01 2008)
Pressbox (Press Release) -
FOR IMMEDIATE RELEASE
PRESS RELEASE
May 1st, 2008
Fareham, United Kingdom: DQ Global, the experts in data quality improvement today announced the appointment of Michelle Soper-Dyer as Marketing Manager.
Michelle has vast experience in the software market and will be responsible for increasing brand recognition and promoting the products and services offered by DQ Global. One of the first areas she will be concentrating on is the environmental issues surrounding the use of inaccurate data and how tools such as DQ Toolkit, Match and Authentic8 can decrease the direct marketing industries carbon foot print.
Her appointment coincides with the launch of a new product from DQ Global – DQ 360. This long awaited application delivers single customer view, master data management and customer data integration capabilities through a suite of interoperable .NET snap-ins covering all the required data quality functions. Michelle will be tasked with the full launch of this greatly anticipated product.
Commenting on Michelle's appointment, Martin Doyle, CEO, said, "We are delighted that Michelle has joined our team to lead our marketing strategy. Her industry knowledge and marketing experience will provide us with the opportunity to build on our success to-date and ensure that the benefits of our technology and services reach a wider audience”. Martin also added “Michelle’s enthusiastic approach will no doubt shine through, especially in the launch of DQ 360."
About DQ Global
With over 10 years' experience in data quality improvement, DQ Global specialises in easy to use, database-independent, data cleansing software which saves money and provides a platform for better informed decisions. Solutions range from simple desktop, through larger departmental databases to complex enterprise-wide single customer view and master data management initiatives. Head Quartered in Fareham, Hampshire, UK; DQ Global also has regional offices in North America and South Africa serving over 500 clients worldwide, including: Toshiba, Harvey Nichols, Standard Charter Bank, Pfizer and Siemens. www.dqglobal.com