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Beat the recession
Added: (Wed Aug 13 2008)
The Conference People beat the recession with
Small Business 2.0
London event for British small businesses promotes the Internet as marketing and selling channel to boost the bottom line.
With the credit crunch deepening and speculation suggesting that a full-blown recession is on the way, every small business is right to be worried. And yet the majority of firms are failing to take advantage of online marketing and selling opportunities: only half have a website and even fewer spend time or money promoting themselves online.
The Conference People have gained a unique insight into web marketing and for the first time are organising their own conference! “This is a really exciting and unique development for us” says Managing Director, Robert Enefer.
Small Business 2.0 is an event tailored to small businesses: no technical knowledge is required, just a desire to use the Net to generate profits. Sponsored by Royal Mail, who will be showcasing their new online products for small firms, the day will give attendees a chance to listen to knowledgeable presenters and join lively discussions with industry experts.
Small Business 2.0 will look at getting the most from Google, Amazon and eBay, optimising your website for search engines, email marketing, advertising online and taking internet payments.
Matt Wilson of The Conference People says: “Lots of small companies know that they can get more from the web but they may be scared or not know where to start. The Small Business 2.0 event will be an ideal opportunity for everyone to get to grips with what the web can do for their business.”
“Customers are changing their habits,” Wilson says, “and frequently turn to the net before the Yellow Pages. Small businesses can get almost instant exposure on search engines such as Google, generate sales and leads via their website and stay in touch with regular customers using email marketing. Most people will be surprised at how cheap it is to start making the web a central part of their business.
Small Business 2.0 will being held at the New Connaught Rooms, 61-65 Great Queens Street, Covent Garden, London, WC2B 5DA on Saturday 11th October.
Details of the event and how to book can be found at www.smallbusiness20.co.uk
ENDS
Contacts: Matt Wilson or Robert Enefer, The Conference People, 01323 644644, robert@confpeople.co.uk
August 2008