Smoothies Market - Size, Share and Forecast (2019-2026)
Added: (Mon Sep 23 2019)
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Market Overview:
The Smoothies market expected to reach $XX billion by 2026, at a CAGR of 11% during the forecast period. The rising health consciousness among consumers and increasing demand for convenience and value are driving the demand for smoothies and smoothie bowls and therefore, is expected to fuel the growth in global Smoothies market.
Market Dynamics:
The Smoothies market growth is driven mainly due to rising health consciousness amongst people. According to the World Health Organization (WHO), in 2016, more than 1.9 billion adults aged 18 years and older were overweight. Of these, over 650 million adults were obese. Overall, about 13% of the world’s adult population (11% of men and 15% of women) was obese in 2016. Smoothies can help consumers lose excess body weight without skipping any meals.
Smoothies are becoming popular as they provide various health benefits such as preventing dehydration, aid in digestion, enhance immunity, detoxify body, rich in calcium and fiber, and balance hormonal functioning.
Therefore, it is expected that smoothies market will witness double digit during the forecast period.
Market Segmentation:
By type, the Smoothies Market is segmented into dairy-based smoothies and fruit-based smoothies. In 2018, Fruit-based smoothies accounted for majority share in the global market. However, dairy-based smoothies are expected to witness higher CAGR over the forecast period. Green smoothies made from fresh fruits and leafy greens such as spinach, kale, chard, collards are growing in prominence among the health-conscious consumers.
By consumption, the smoothies market is segmented into the Out-of-home and At-home. In 2018, Out-of-home segment dominated the smoothies market. Presence of large retail chains, supermarkets, hypermarkets, domestic stores and online retail stores are propelling market over the forecast period.
Geographical Analysis:
By Geography, the market is segmented into, North America, Europe, South America, Asia Pacific, The Middle East and Africa
Competitive Analysis:
Some of the key players include Bolthouse Farms, Jamba Juice Company ,MTY Food Group, Smoothie King, Tropical Smoothie Cafes, others.
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