YOUNGEST BRITON TO ATTEMPT THE NORTH GEOGRAPHICAL POLE, SOLO, UNSUPPORTED AND ON FOOT.
Added: (Wed Nov 28 2001)
Pressbox (Press Release) -
24 year old Ben Saunders is embarking on a record-breaking expedition to the North Geographic Pole (NGP) in February 2002. The Polar Orchid Challenge expedition starts from Russia with Ben attempting to become the youngest person to reach the NGP solo, unsupported and on foot. This remarkable journey can be tracked via the official website www.northpole2002.com, launched today. As yet, the expedition has only been achieved once before – in 1994 by Børge Ousland from Norway. In comparison, Everest has now been climbed over 1,100 times.
The website has been designed by Crash! Media who developed it using the cutting edge technology of Flash5. Its goal is to document and track Ben on his journey to the North Pole in as close to real time as possible. The site will pull in GPS information provided by Ben daily, which will then be captured by the site in real time to reflect changes in position, on a dynamic mapping/tracking system.
Using a Motorola phone, and an iridium connection Ben will be able to call in and talk through the events of his day. A recording will then be digitised and uploaded to the website. Crash! is also developing a web-based interface utilizing the Compaq Ipaq to allow Ben to login and update the site remotely. Crash!Media has been working with Ben on a pro-bono basis.
“From my experience of the 2001 expedition, being in the some of the worst conditions on record, I am more confident than ever of reaching the North Pole in 2002. The launch of the website is fantastic as it means people can follow my progress, listen to daily accounts recorded whilst I'm out there and really feel involved in the ups and downs of the expedition as opposed to watching a dot on a map.” Ben Saunders
Ben’s mission is also to raise awareness of the Orchid Cancer Appeal, the UK’s first male cancer charity. Page 1 of 2
Notes to Editors:
Born in Plymouth on August 5th 1977, Ben was educated at the Chaucer School, Canterbury, and the Royal Military Academy Sandhurst, where he completed the 10-week “Rowallan Company”, one of the most challenging courses in the British Army. He has had a lifelong passion for the outdoors; from his childhood in Devon to spending 4 months in the Nepalese Himalayas aged 19. He has worked as an instructor at the UK’s “toughest management training school”, the John Ridgway Adventure School in Scotland, and has experience of winter ski touring in Norway. As a cyclist, Ben raced on and off road at national level, and he has finished both the London and New York Marathons in less than 3½ hours.
In February 2001 Ben attempted to reach the NGP with Polar guide Pen Hadlow from Cape Arktichevskiy in Russia, however with temperatures the coldest recorded in 14 years, the pair were eventually forced to stop after 47 days of treacherous conditions.
For further information contact Natalie Besbrode/Giancarla Lanni
Tel: 020 7439 1399 /firstname.lastname@example.orgemail@example.com
Ben Saunders is available for interview.