RETIREES GET TO WORK ON THE NET
Added: (Wed May 08 2002)
Pressbox (Press Release) -
FOR IMMEDIATE RELEASE / May 8, 2002
RETIREES GET TO WORK ON THE NET
Surfing the Internet has become the most popular pastime for the over 60s, according to research for BTopenworld.
In retirement, more people are spending time on the Net (83 per cent) than are pursuing other interests/hobbies or travelling. Over 60s with access to the Net send an average of four personal emails a day, not much less than other generations of email users who send an average of 30 per week.
The research, which was carried out by BMRB for BTopenworld, found that 45 per cent of women started using the Internet for the first time after stopping work, compared with 37 per cent of men.
Women over 60 are also making better use of Internet access for social purposes, with 35 per cent finding that they have a wider circle of friends since retirement.
The research demonstrates how the Internet has crossed all age boundaries to become an enabler of relationships between friends and family, while offering an enriched lifestyle.
Of the ‘silver surfers’ questioned, 69 per cent felt that they were more open to new experiences, and 42 per cent felt they were more tolerant to the way the world is changing.
Duncan Ingram, senior vice-president at BTopenworld said: "The research reveals conclusively that surfing is not a pastime that is exclusive to a certain age group. It is opening up new possibilities for everyone, not least retired people who have more time to develop new skills, research areas that interest them and keep in touch with friends and family. Many people fear they may be bored or lonely when they retire, but the Internet helps to combat this and this is a message that has clearly resonated among silver surfers."
Notes to editors
BTopenworld, BT plc’s mass market Internet division, is one of the UK’s leading Internet service providers and the UK’s number one in unmetered access. It delivers broadband and narrowband services to more than 1.6 million business and consumer customers in the UK through www.btopenworld.com. Its wholesale arm, BTopenworld Powered supports 1.1m customers by providing Virtual ISP services for brands including MSN, Barclays, Tate Britain and Genie.
The company offers a wide range of Internet access packages and payment options. Broadband packages include: BTopenworld Home 500 Plug & Go and Business 500 Plug & Go - self-install broadband products. Other products cover a choice of download speeds, from up to 500kbps, to up to 2Mbps, single or multi-user set-ups for PC or Mac, and static or dynamic IP addresses. BTopenworld also provides broadband over satellite for business users.
Narrowband products include: BTopenworld Anytime - unmetered access to the Internet available 24/7, BTopenworld Surftime - unmetered Internet access at evenings and weekends, BTopenworld Connect/Connect Lite Anytime - available 24/7 but designed specifically for business customers, and Pay-as-you-go services.
BTopenworld also provides additional value-added services to business users, such as Wireless LAN, Teleworker and Web Design solutions.
This year BTopenworld has launched four sites aimed at computer gamers, music fans, classical music lovers and sports and betting enthusiasts: www.gamesdomain.co.uk, www.dotmusic.com, www.btopenworld.com/classical and www.btopenworld.com/sport.
As well as virtual ISP services, BTopenworld Powered also offers managed services for email, SMS, portal design, hosting and web casting.
Alison Ritchie is the chief executive officer of BTopenworld.
For further information please contact
Tony Henderson, head of media relations, BTopenworld, Telephone: 020 7469 2363
Stuart Campbell, account manager, iJack Communications, Telephone: 020 7691 4444
Stuart Campbell, Account Manager
Online PR and Marketing
57a Jamestown Road
switch - 020 7691 4444
direct - 020 7691 0874
mobile - 07932 378 312