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The Dot.orgs are coming: SYNTAX Digital launches specialized design and digital solutions practice f

Added: (Mon Apr 02 2001)

Pressbox (Press Release) - Amman, 2 April 2001
SYNTAX Digital, (www.syntaxdigital.com), a provider of integrated design and digital media solutions, has announced the creation of a new practice focused on providing design, media and digital solutions for global and regional non-governmental, non-profit and international organizations.

This sector is particularly undeserved by mainstream branding and internet consulting companies. Global and regional NGOs have been among the first benefactors of the proliferation of the internet, but still have not received proper attention from providers of digital solutions. Many non-profit and global development organizations' online, multimedia and publishing efforts suffer from fragmentation or inconsistency.

"SYNTAX is well positioned to serve clients in the non-profit and non-governmental sectors. We already serve a number of prominent organizations and have acquired a great deal of experience in this field," said Ahmad Humeid, CEO of SYNTAX Digital.

During the last three years, SYNTAX has provided web development, web applications, publishing consulting, design and branding services for UNICEF, UNIFEM, UNDP, the Red Cross, ProVirtus, Jemstone and many other organizations operating on global and regional levels.

The new practice will be led by SYNTAX co-founder Salua Qidan, who has been responsible for designing numerous projects for the company's Dot.org clients. She is joined by a group of seasoned designers, information architects and technologists who together will form the practice's task force.

"What we bring to these organizations' media and informational efforts is a high degree of professionalism, well crafted creative solutions and an involvement in their subject matter. It is always exciting to work with organizations who tackle issues that directly touch people's lives and where information can have a direct impact," Qidan said.

"We feel that our presence in different markets and our multicultural nature helps us provide our client, especially in the dot.org sector, with a unique understanding of today's complex media and information landscape," she concluded.

SYNTAX, a digital solutions and branding specialist, has pioneered the field of internet solutions in Jordan and the Middle East since 1995 and has transformed itself into a multicultural, multidisciplinary firm with a presence in New York City and Berlin and Amman, Jordan.

About SYNTAX Digital
Beyond "new media", "internet consulting" or "branding" we strive to be our client's innovation lab. What we bring to the table is a set of diverse skills and a highly evolved processes for business, design and technology consulting. We partner with our clients to innovate new services, products and companies.

Nothing excites us more than creating engaging and useful experiences around the needs of users. And we believe that delivering such experiences across multiple media and environments, both digital and traditional, is the key to successful business.

Ahmad Humeid, CEO, SYNTAX Digital

Salua Qidan, Creative Director

Telephone: ++962 6 461 2834


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