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social media maketing

Added: (Fri Oct 14 2022)

Pressbox (Press Release) - SOCIAL MEDIA MARKETING
Introduction
Social media marketing is the process of harnessing the power of your social media presence to market your goods and services. By posting engaging content on all your social channels, you can use likes, shares, and comments to boost brand awareness and generate conversions.
There are many different types of social media sites, each with their own unique features and benefits. Choosing the right type of site for your business depends on what you want to accomplish with your campaign.
Statistics
Over 42 million people have an active social media account.
• People spent an average of 2.5 hours per day on the social media network.
• Every user has an average of 7.6 social media accounts.
• With nearly 3 billion monthly users, Facebook is inarguably the largest and most popular social media platform in the world.
• The Internet has over 4.7 billion active social media users.
• More than half of the world now uses social media (59%).

How social media works
Digital marketers assist you in setting up new pages and keeping them up to date while customising them to the established social media strategy. By updating and disseminating pertinent and concise content, we help you generate buzz across social media platforms. With the help of our successful social media campaigns, you may attract more customers who are relevant to your industry.
Social media marketing platform
1. Facebook- Facebook is a social networking service that allows users to create and share posts, send and receive messages, invite friends via email and website, keep track of certain events, share photos, videos and other media, see the profile of friends in their news feed.

2. Instagram- Instagram is one of the best social media platforms for businesses. The platform allows businesses to reach people who follow their brands and tap into the hundreds of millions of monthly active Instagram users.

3. Youtube marketing- You’re creating videos, exploring products and services on YouTube, and earning valuable links from the video titles themselves. You can create an account that allows you to upload videos and browse videos from other creators. When people come across these videos and click them, they’ll arrive at your shop or website.

4. Linkedin marketing- LinkedIn Marketing is the process of helping business develop and expand their visibility, awareness and relationships with customers, prospects and influencers.By using LinkedIn marketing services you can increase your sales and reach potential customers.


Some basic ways to use social media for marketing
• use images that are relevant to your product or service.
• make sure your images are high quality.
• use images that are visually appealing.
• use images that are eye catching.
• make sure your images are relevant to your target audience.
• make sure your images are relevant to the platform you're using.
content works best on each platform
• content should be appropriate for the platform
• content should be relevant to the audience
• content should be engaging
• content should be relevant to the brand
Some common mistakes businesses make on social media
• not responding to inquiries.
• posting too much or too little.
• posting too frequently or not often enough.
• not using hashtags.
• not monitoring what is being said about you.

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