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Kiwilogic teams up with Graphico to build next generation of internet sites

Added: (Tue May 01 2001)

Pressbox (Press Release) -
Graphico to develop virtual interactive assistants for its customers

London, 1 May 2001 – Kiwilogic's Lingubots - the world's most sophisticated virtual, interactive assistants - have won another important admirer, in the shape of Graphico (www.graphico.co.uk) – the leading new media production house.

Graphico – which creates cutting-edge digital properties with strong interactive elements - has licenced Kiwilogic's software to add a new dimension to the way users interact with the Internet. Graphico has developed an enviable reputation for it's youth oriented work for clients that include Nike, Pepsi, BMG Entertainment and Universal Music.

Organisations are quickly becoming aware of the many benefits of implementing a Lingubot within their business – namely huge reductions in costs and improved customer service levels. By answering questions in real time and helping visitors find the information and products they are looking for, Lingubots eliminate the need to talk to a real person. Lingubots – which can themselves show "real" emotions - can be used for many applications including a virtual CEO, store greeter, entertainer, sales assistant, customer support agent, product specialist, PR agent, virtual concierge and a human resources manager (for intranets).

Mark Bennett, founder and managing director of Graphico said: "It is obvious that the Internet has to progress towards becoming a more dialogue-enabled, personalised medium. It is important to get across character and personality in the brand and the online relationship - Lingubots offers an engaging way of achieving this. We're excited – you will see some great applications of the technology with our clients"

Graphico is known for developing high-impact/functional new media solutions for youth and music-oriented campaigns, such as Natalie Imbruglia's official site (www.natalie-imbruglia.co.uk) and Judge Jules new Clubbed album launch. The company's client list also includes Nike, Pepsi, S Club 7 and various artists under the BMG Entertainment and Universal Music umbrellas, including Westlife and Dido.
"Every new media agency says that they're progressive, but Graphico is one of the handful that is really delivering the goods," said Chris Ezekiel, Managing Director of Kiwilogic UK. "Lingubots are redefining the way that users interact with companies on-line, and so is Graphico, through its innovative work for some of the world's largest companies. This is an ideal partnership for us and we're delighted to have them on board."

Kiwilogic's Lingubot Creator™ software – which was named the Best Marketing and Customer Support product at Internet World in Los Angeles in March 2001 – allows users to implement virtual assistants with no programming experience; and requires no add-ons or plug-ins from users.

Kiwilogic, which was named German start-up of the year by Germany's leading weekly business magazine, Wirtschaftswoche, sells Lingubots direct to online companies and through partnerships with Web development agencies and Customer Relationship Management specialists. Customers include Olympus, gameplay, and Cadbury's-Schweppes.

The company's most recent Lingubot is mylittletony (www.mylittletony.com), a satirical showcase aimed at putting some fun back into politics!

About Graphico

Graphico is a new media production house that specialises in the design and production of creative new media solutions for Internet, E-commerce, Enhanced CDs and Interactive Television. Graphico offers a comprehensive range of in-house design, creative, development and consultancy services. Since 1990 Graphico has been creating innovative and award winning applications for clients including Universal, BMG Entertainment, Pepsi, Nike, ICL Financial Services, Reed Business Information and Pearson Education. For more information, or to view Graphico's work please visit: www.graphico.co.uk

For more information contact Caroline Larnach at Fox Parrack Hirsch on 0207 436 4336 or clarnach@fphcom.com


About Kiwilogic and its Lingubots
Through its flagship virtual electronic assistant the Lingubot, Kiwilogic (www.kiwilogic.com) enables companies to develop sophisticated, interactive, intelligent online characters with their own individual personalities.
Lingubots:
· make life easier for visitors to a web site, enabling them to quickly find exactly what they're looking for
· are specifically designed to lessen the burden on customer call centres by answering questions in real time and helping visitors find the information and products they are looking for.
· provide an important role as part of an integrated e-commerce system whereby they can answer last minute product questions as well as highlighting promotional/cross-selling opportunities, thus increasing revenues from on-line purchases. 
· enable businesses to capture important customer information by studying their dialogues with the Lingubot. While today's standard web site does give information on where the user clicked it is impossible to find out what they actually wanted there.
· need no programming experience to implement.
· require no additional add-ons or plug-ins for Web visitors to use.

Kiwilogic has offices in Germany, the UK and the US and is backed by Earlybird Venture Capital (www.earlybird-vc.com) and 3i (www.3i.com).

For more information contact Bridget Fishleigh at Nomad Communications on 44 (0) 7946 342 903 or bridget@nomadcomms.com

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