Added: (Fri Mar 01 2002)

Pressbox (Press Release) - London, 28 February 2002 - A Newcastle charity pioneering new methods of helping disaffected and vulnerable school children will be one of only ten UK charities to be awarded 25,000 at the GlaxoSmithKline (GSK) International IMPACT Awards Ceremony held in London on 28 February 2002.

The Total Learning Challenge, (TLC) works with children suffering behavioural and mental health problems in the most deprived areas of the North-East. Using innovative group therapy techniques alongside a solution-focussed emotional literacy approach, TLC has helped over 1,200 young people underachieving and at risk of being excluded from school. Teachers and parents have consistently reported improved academic performance and emotional and behavioural gains as a result of TLC’s methods.

TLC founder and director, Toby Quibell, said: “Disengagement and underachievement are wrecking the education of millions of young people nationwide. A significant number play truant or drop out of the school system altogether. We have developed and road-tested a new way of working with these forgotten children that gives them the tools to deal with difficult life experiences. This prestigious award gives us a platform to reach out beyond the North-East region. We will invest the money into the training of key professional in school agencies around the country through distance-learning practices, which will included a web based service.”

Triple Jump Olympic Champion and World Record Holder, Jonathon Edwards is supportive of the work TLC carries out with local schoolchildren. He says: “TLC is making a real difference to the lives of hundreds of young people who might otherwise fall out of the education system. The charity deserves the award for the commitment it has made to the community and to hope it will bring to many more children in the future.”

The International IMPACT Awards, now in their fifth year, are run by GSK in partnership with the King’s Fund, a leading independent health charity. The awards reward small-to medium-sized registered charities with a proven track record in community health care. Nine other UK charities receive 25,000 while ten highly commended projects receive 1000. The scheme is running concurrently with a sister initiative in Philadelphia, USA, which is the US headquarters of GlaxoSmithKline.

Claire Hitchcock, Director, Global Community Partnership, Europe and International, GlaxoSmithKline comments: “We are delighted to support the outstanding work undertaken by these community based UK healthcare charities. The charities have demonstrated that despite the constraints of their size they can make a dramatic difference to those in need within their community.”

Winners’ details:
The Total Learning Challenge, Newcastle, Toby Quibell, 0191 2755023

Issued by Prowse & Co on behalf of GlaxoSmithKline

For more information please contact:
Vicki Fletcher / Deborah Fields, Prowse & Co, 01372 363386 or e-mail
vicki@prowse.co.uk or deborah@prowse.co.uk

Editor’s notes

The International IMPACT Awards play a significant part in GSK’s Global Community Programme which aims to support the company’s commitment to improving the quality of human life by enabling people to do more, feel better and live longer.

The acronym IMPACT derives from the criteria that winners must have demonstrated: Innovation, Management, Partnership, Achievement, Community Focus and Targeting Need.

In the UK GSK has a continuing programme of charitable activities, which places special emphasis on scientific education and medical research. In addition, GSK seeks to fund initiatives for improving healthcare in the UK and supports a variety of projects in the visual and performing arts, as well as the environment.
As one of the world’s leading research based pharmaceutical and healthcare companies, GSK is dedicated to delivering innovative medicines and products that help millions of people around the world live longer, healthier and happier lives.

For company information visit GlaxoSmithKline at www.gsk.com

The Total Learning Challenge is a children’s charity founded on the MeadowWell Estate in 1992 by Toby Quibell, a former schoolteacher. TLC has developed a solution-focused therapeutic group work approach effective in changing entrenched emotional and behavioural difficulties amongst schoolchildren. Having reached over 1,200 children in 50 schools in the North East, TLC is training teachers and school nurses through University courses.

News release is available online at http://www.prowse.co.uk/newsf.html
Photographs are available on request

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