SEVENTH IMPRESSION EARNS INTERNET ADVERTISING AWARD

Added : ( Fri Aug 08 2003 )

August 8, 2003
For Immediate Release:

SEVENTH IMPRESSION EARNS INTERNET ADVERTISING AWARD

Seventh Impression, an advertising and brand building company located in Goshen, Alabama, recently won a first place award for their outstanding work in online marketing.

Producers of the WebAward Internet Advertising Competition, the Web Marketing Association, established this annual event to honor excellence in online advertising, and to recognize the individuals and organizations that help set higher standards for Internet marketing and corporate development on the World Wide Web. Now in its seventh year, this competition has emerged as one of the most prestigious to recognize just online categories of advertising.

Competing with companies and organizations from around the globe, Seventh Impression and their client, LifeWay Christian Resources won Best Interactive Application for their viral marketing campaign called “Send A Message Of Faith Around The World”.

This highly successful virtual post card campaign, designed to promote an online bible study course hosted by well-known personality Beth Moore, circled the globe in an astounding 15 minutes and generated more than 20,000 sales. Judging criteria included Creativity, Innovation, Impact, Design, Copywriting, and Use of the medium.

Chris Tidwell, President of Seventh Impression says he’s thrilled with the success of the campaign and the award.

“This award just reaffirms that we have the right team of people to put together not only successful campaigns but internationally recognized award winning strategies.”

Forester Research estimates that online advertising will be a $42 billion/year industry worldwide by 2005. Online advertising grew at a 93% annual rate from 1998 to 2000 and is predicted to continue to grow nearly 30% through 2005.

“Because of all the tremendous technological advances in this industry, we can do some incredible things for our clients, and if we win an award for it...all the better,” says Tidwell.

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For More Information On The Competition go to: www.advertisingcompetition.org

For More Information On This Press Release contact Kathleen Ryan at: 334.484.4580 or Kathleen@seventhimpression.com

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