Hair Color Spray Market
Added: (Tue Mar 30 2021)
Pressbox (Press Release) -
Hair Color Spray Market was calculated to be $ 321.90 million in 2020 and is anticipated to reach $ 446.80 million by 2026, registering a CAGR of 6.6% from 2021 to 2026.
Hair color spray is a natural and artificial color spray that are used for quick results compared to liquid hair dyes. The color applied through these sprays can be easily removed by washing with a shampoo. These hairspray colors are gaining popularity among millennials and baby boomers due to their ease of use.
The economic situation in developing countries is improving due to rapid urbanization. This has resulted in a lifestyle transformation and an increase in disposable income, which in response is expected to fuel demand for hairspray over the forecast period. Some hair sprays contain flammable alcohol. When you spray hair color, it can get into your eyes or ears, which can cause irritation or burning sensation. This factor can slow the growth of the global market during the projection period.
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Market growth and trends:
Growing trend for temporary hair color drives demand in the hair color spray market
The growing awareness of the health dangers of chemicals found in permanent hair dyes has led to a shift in mindset of consumers from permanent dyes to temporary dyes. This change has led to the growth of hair color sprays as it brings convenience to consumers in trouble free use. Also, major suppliers operating in the global hair dye market are investing heavily in R&D to improve product performance and expand the existing temporary hair dye product. These research centers identify the needs of consumers and develop products accordingly. Therefore, all these technological advancements will help to increase the revenue of the global hair dye market during the forecast period. Although other competing hair dyes and products have increased their market share, hair color sprays have started to increase their position in the beauty market.
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Impact of COVID-19 on the Hair Color Spray Market:
The coronavirus pandemic has had its worst impact on the consumer goods with the prolonged lockdown situations that resulted in temporary closure of manufacturing units and sales channels. This had a direct influence on the sales of hair color sprays. The market has witnessed a slump in this period as consumers mostly preferred necessities rather than luxuries. The business for hair color sprays is supposed to record slow growth in the coming years.
Hair Color Spray Market segmentation:
The global hair color spray market is segmented by nature, distribution channel and region. Based on nature, the hair color hairspray market is categorized into natural, organic and synthetic. By distribution channel, the hair dye market is divided into online and offline.
Based on nature, the synthetic segment represents a higher value hair dye market share. Synthetic segment accounts for a higher value share compared to all other segments, which is mainly attributed to the ease of availability of these products to its target customers at affordable prices. These products are often made with the use of different proportions of natural chemicals and cosmetic ingredients. Key players operating in this segment are Procter & Gamble, Aveda Corporation, L'Oréal Inc., Unilever Inc.
The hair color spray products are readily available from various distribution channels such as hypermarkets/supermarkets, specialty stores, franchise stores, and online stores. After the COVID period, the sales through online stores are anticipated to record tremendous growth compared to the offline stores.
Regional Analysis:
According to the regions, the global hair color spray market is analysed in
North America (USA, Canada and Mexico),
Europe (Germany, Spain, United Kingdom, Italy, France and rest of Europe),
Asia-Pacific (China, India, Australia, New Zealand, South Korea and the rest of Asia-Pacific)
LAMEA (Latin America, Middle East and Africa).
Middle east and Africa
Asia Pacific is foreseen to experience the fastest growth due to the increasing effectiveness of celebrity endorsements and product expansion and launches by major market players, as well as the growing demand for skincare cosmetics personal. Also, with the increasing penetration of the internet, the online market for purchasing commodities including hair dye spray has grown rapidly globally over the past 3-4 years. This category has attracted some verticals like Amazon, Walmart, Carrefour, etc. who are driving the growth of e-commerce and vying for a big pie in the online consumer goods space.
Key market players:
Major players in the hair color spray industry include Amka Products (Pty) Ltd., Coty Inc., Henkel, John Paul Mitchell Systems, Kenra Professional, L'Oréal, Punky International, Inc., Revlon, Inc., Estee Lauder Company, Unilever, etc.