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Brother International Brings Three Entry Level Printers to India

Added: (Wed Sep 25 2013)

Pressbox (Press Release) - Brother International, the global brand of printing, communication and digital imaging technologies for Home, SOHO and Enterprise today announced three new Mono Laser products including 2 MFCs (Multifunction Centers) and 1 Single Function Laser printer in India in an attempt to make a deeper connect with the Indian consumers.

Three new printers are claimed to be highly reliable, affordable and efficient for home, SOHO and enterprise. These new models are Global Strategic models that are specifically being targeted at emerging countries.

With this launch, the company is aiming to achieve around 15 per cent market share in the Mono Laser category by 2015. While it seems too big to achieve, Alok Nigam, the general manager – Sales, Marketing and Service said, “The company have an aggressive strategy backed by over 100 channel partners countrywide and concentrated advertising in technology markets and b2b media, with help of whom the company is planning to grow its current 4 per cent share to 10 per cent by 2014 and finally take it to 15 per cent by 2015.”

Product Information:

HL-1111 Monochrome Laser printer:

The HL-1111 is a Monochrome Laser printer with 20 ppm print speed that offers USB 2.0 connectivity with a 200Mz Processor. The printer boasts of a toner saver mode that ensures toner is saved while printing documents. Additionally, one can also print the time & date &/or user ID on the document. The printers that supports Windows & Mac, also allows users to print easy to read, professional documents into booklet formats.

DCP-1511 Monochrome Laser MFC:

The DCP-1511 is a Monochrome Laser MFC, which offers 16MB memory, has high speed USB 2.0 connectivity with 200Mz Processor. With print speed up to 20 ppm, the first page time out is less than 10 seconds and the warm up time from sleep mode is less than 18 seconds. The printer offers the Toner save mode and Poster printing along with the watermark printing and the manual booklet printing. The copy function allows multi copy, N-in-1 copying which compresses 2 or 4 pages into one A4 sheet along with the ID Card copy function to print both sides of the card on one page. The device also allows users to send scans to Email, Images or Files.

MFC- 1811 Monochrome Laser MFC:

The MFC- 1811 is a Monochrome Laser MFC, which offers 16MB memory, has high speed USB 2.0 connectivity with 200Mz Processor along with a 10 page ADF. With print speed up to 20 ppm, the first page time out is less than 10 seconds and the warm up time, from sleep mode, is less than 18 seconds. The copy function allows multi copy, N-in-1 copying which compresses 2 or 4 pages into one A4 sheet along with the ID Card copy function to print both sides of the card on one page. The device also allows users to send scans to Email, Images or Files. Additionally, the Fax function features a modem speed of 14.4 Kbps.

All three models have common set of Consumables at very affordable prices.

Submitted by:Rishikesh Kane
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